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Summer skincare routine for face and body: advice from MAVEX experts

Summer is a wonderful season for enjoying the outdoors, soaking up the sun, travelling and focusing on your wellbeing. At the same time, however, it is also one of the most challenging times for your skin.

Sun, heat, sweating, air conditioning, frequent dips in the pool or sea, and increased exposure to external factors can upset the skin’s balance, leaving it more dehydrated, sensitive, dull or prone to discolouration.

For this reason, during the summer months, your face and body skincare routine should be more streamlined, targeted and intelligent: just a few steps, but chosen with care, to protect, hydrate, soothe and keep your skin radiant and even-toned.

MAVEX experts recommend adapting your daily routine to the season, favouring comfortable textures, hydrating active ingredients and treatments that support the skin barrier without weighing it down.

Why skin changes in summer

During the summer, the skin is exposed to different conditions compared to the rest of the year. Higher temperatures increase sweating and can lead to greater transepidermal water loss, resulting in a tight feeling, surface dryness or a loss of elasticity.

Sun exposure can also affect the skin’s appearance. UV rays, if not managed properly, can accelerate the skin’s ageing process, promote the appearance of dark spots and make the complexion less even.

Added to these factors are often chlorine, salt, wind, temperature changes and air conditioning, which can weaken the hydrolipidic film and make the skin more vulnerable.

The key, therefore, is balance: cleansing without stripping, deeply moisturising, protecting the skin from external stresses and nourishing it when necessary.

Step 1: Gentle cleansing, morning and evening

The first essential step in any summer skincare routine is cleansing. In summer, the skin produces more sweat and can accumulate residues of creams, sunscreens, sebum and environmental impurities.

Cleansing your face morning and evening helps keep the skin fresh, clean and more receptive to subsequent treatments.

MAVEX recommends choosing an effective yet gentle cleanser, avoiding overly harsh products that could damage the skin barrier. Skin that is thoroughly cleansed, but not stripped, retains moisture, comfort and radiance better.

In the evening, cleansing becomes even more important: thoroughly removing traces of sun cream, make-up and impurities allows the skin to regenerate overnight.

Step 2: deep yet lightweight hydration

One of the most common mistakes in summer is to think that, because the skin sweats more, it needs less hydration. In reality, heat and exposure to external factors can increase skin dehydration.

This is why your summer skincare routine should include moisturisers that can lock moisture into the skin and support its barrier function.

MAVEX’s Hydra Booster range is designed precisely to meet this need: to hydrate, nourish and improve the skin’s elasticity thanks to intensive-action formulas and carefully selected active ingredients.

For the face, a high-performance moisturiser can help keep the skin soft, supple and radiant even during the hottest periods. For an extra treat, a hydrating mask can be used once or twice a week, especially after sunny days, travel or prolonged exposure to air conditioning.

Step 3: protection against uneven skin tone and targeting dark spots

In summer, preventing dark spots becomes a priority. The sun can accentuate existing uneven skin tone and encourage the appearance of new discolouration.

This is why it is important to combine daily sun protection with a targeted skincare routine that promotes radiance, evenness and overall skin health.

MAVEX’s White Perfection range is designed to combat skin spots, discolouration and signs of ageing, using an advanced dermocosmetic approach. It is particularly suitable for those wishing to improve the evenness of their complexion and maintain a more radiant and smooth complexion.

During the summer, the advice is to avoid overly aggressive treatments or excessive exfoliation, opting instead for a consistent, gentle and protective routine. The skin should be supported, not stressed.

Step 4: Hydrated, supple and radiant skin

Your summer skincare routine isn’t just about your face. Your body needs special care too, especially as it’s more exposed to the sun, frequent showers, salt and chlorine during the summer.

After cleansing, applying a moisturising body treatment helps keep the skin soft, firm and comfortable. The Body Moisturising Cream from the Hydra Booster range is designed to nourish and hydrate the skin, helping to preserve its elasticity and well-being.

For those seeking a more luminous and silky finish, Sublime Tan Oilcan be used on the face, body and hair. Its non-greasy texture absorbs quickly, making it ideal for the summer season. It can be applied on its own or combined with a MAVEX cream for added emollience.

The result is softer, nourished and visibly more radiant skin.

Step 5: Take care of your feet and legs

In summer, your feet and legs are often put under strain: sandals, walking, heat, swelling and increased exposure can cause dryness, thickening of the skin or a feeling of heaviness.

A complete routine should also include foot care, with moisturising, exfoliating and regenerating treatments. MAVEX offers specific solutions for foot wellbeing, designed to keep the skin soft, well-cared-for and more comfortable.

A foot soak, a gentle scrub and a nourishing cream can become a simple yet highly effective ritual, especially after a busy day or before wearing open-toed shoes.

Step 6: outdoor protection against mosquitoes and ticks

Summer also means more time outdoors: walks, hikes, days in the garden, sports and holidays in the countryside.

In these settings, the skin can be exposed not only to the sun, but also to insects such as mosquitoes and ticks. MAVEX Skin Defence Active Protection is a cream designed for those who love the great outdoors, with a formula that effectively protects against ticks and mosquitoes thanks to a patented plant-based active ingredient.

Its creamy texture offers a practical and pleasant alternative to traditional sprays, fitting easily into your daily summer routine.

MAVEX summer routine: a practical morning and evening guide

In the morning

Your summer morning routine should be simple and effective:

Gently cleanse your face.
Apply a light but effective moisturiser.
Use targeted products for blemishes or uneven skin tone.
Always apply adequate sun protection.
Moisturise your body, especially after showering.
Apply Skin Defence Active Protection when spending time outdoors.

In the evening

The evening is the ideal time to restore comfort and hydration:

Thoroughly cleanse your face and body.
Apply moisturising or nourishing treatments.
Incorporate a hydrating face mask when your skin appears drier or stressed.
Nourish your body with a moisturising cream or emollient oil.
Pay special attention to your feet and legs, especially after long walks.

Advice from MAVEX experts for healthier summer skin

To keep your skin in balance during the summer, you don’t need to use more products. You just need to follow the right steps.

MAVEX experts recommend:

never neglect moisturising, even when it’s hot;
cleanse your skin gently;
protect your face from discolouration and sun damage;
moisturise your body every day after showering;
pay attention to your feet, hands and the most exposed areas too;
choose comfortable textures that are easy to apply and suitable for the season;
stick to your routine, even on holiday.

The ideal summer skincare routine is one that gently supports your skin, helping it cope with sun, heat and environmental changes without losing moisture, radiance and well-being.

Conclusion

Summer is the perfect time to lighten your routine, but not to neglect your skincare.

Your face and body need protection, hydration and targeted treatments to best meet the demands of the season. With MAVEX solutions, you can create a complete, professional and enjoyable summer routine, designed to keep your skin soft, supple, radiant and protected every day.

Caring for your skin in summer means preparing, protecting and regenerating it: three essential steps to enjoy the season with beauty, comfort and confidence.